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What to expect from your reviews
Bloggers will review in their own style, there is no specific format used, I find this is much better and create a more organic feel to their posts. they enjoy having the freedom to post in their own unique way, and often gets better results all round. The reviewers are chosen for each campaign based on their own reading tastes, ensuring that they are the right reader for each book. I do encourage them to give their honest review, but if for any reason a reader does not not like a book, we ask them not to post a review, and instead use the book's synopsis or an excerpt.
Here are a few tour review examples

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